1-800-Car-Cash

Car Cash on The Profit Show

Cash For Cars "1-800-Car-Cash" - Season 1 - Episode 1

1-800-Car-Cash Success after
The Profit Show

 The Car Cash was the very first business Featured on The Profit Show where Marcus Lemonis invests his own money in struggling businesses. The Car Cash business model was simple, buy cars for cash in volume and sell for a quick profit, however low that happens to be. When Marcus first met the two brothers running Car Cash, Andrew and Johnathon Baron, the average profit was approximately $800 per vehicle, which according to Lemonis, they were leaving a lot of additional profit per transaction on the table.

The "1-800 -Car Cash" Business was first started by the two brothers Dad, Bruce Baron, back in 1977. Having a business where people can come in and sell a car for a fair price has always been in demand, and in a sense, the Car Cash business model was ahead of its time. It was a great idea from day one, but after Andrew and Bruce took over the Family Business, debt's been piling up an alarming rate.


During this very first Episode of The Profit, Marcus Lemonis quickly discovers the Car Cash Business is seriously hurting for cash themselves with over $200,000.00 in debt and climbing by the day. Neither Johnathon or Andrew has taken a paycheck for the last several months because, well they haven't made a Profit for as long as they can remember.

Knowing a thing or two about buying and selling cars for a profit in his younger days, Lemonis loves the Car Cash concept. Not just for returning the first location back into a successful business, but to expand this concept nationwide by franchising this opportunity. Marcus makes a deal to invest initially $200,000.00 for the Car Cash Business along with a $300k line-of-credit to purchase more cars.

To make Car Cash more profitable from day one, Lemonis first cuts out the middlemen the business was dealing with and instead starts selling directly to car dealers. Considering Car Cash more than doubles its revenue per vehicle dealing directly with car dealers, this alone will generate an additional $80,000.00 per Month based on existing numbers. Marcus also focuses on how Car Cash was appraising and buying vehicles, which in some cases, was overpaying for some cars.

Over 100 1800-Car-Cash Locations
after appearing in The Profit Show on CNBC

Car Cash Reviews after appearing on The Profit

 After Car Cash appeared on The Profit sales exploded beyond even what Marcus Lemonis could have imagined. The entire 1-800-Car-Cash concept is quickly sweeping across the country with over 100 locations now paying top price for good used cars. It may have been Marcus's first investment on The Profit, but it's still generating more profit than any other investment thus far made on "CNBC The Profit Show". Congratulations Marcus Lemonis for turning this struggling but exciting business concept into a very successful Nationwide Franchise.

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